Archives for category: Commitment

He had an idea. He felt it was very exciting because it was different and could even be important. But he didn’t know what to do about it. He didn’t talk to other people about it because he had learned that when he told them about it, they saw little in it for themselves, but a lot in it for him.

Many of them just cut him down, directly or through faint praise, explaining how they could see that it wouldn’t work even if he couldn’t. That left him feeling silly.

Even worse were the few who saw his idea and encouraged him, but they were no closer to knowing what to do about it than he was, so that left him feeling bad too. Smart enough to think up something, but not smart enough to know what to do about it, huh?

One day, by chance, he found himself in the company of another man on a journey.

After a while, this man asked him what his interests were. He was too shy to give a truthful answer, muttering abstractions and generalities that didn’t mean much. Doing otherwise always ended badly.

But on this occasion the other man seemed able to read his hesitancy and be interested in what lay behind it. He gently persisted with his question as though he desired to learn something of his travelling companion. It was almost as if he was saying: ‘This is our opportunity. The Universe is large, but will still be richer for what we can make of this time. There is nothing to fear’.

Eventually he caved in. He told his companion his idea showing the excitement he felt as he talked about it. The companion listened intently then asked some questions to make sure he had understood what he had heard. Then he commented on how important and valuable the idea was, but agreed it was hard to see what to do.

They travelled in silence for a short distance then the other said: ‘You have been thinking about this for a long time. You must have ideas about how it can be done. I’d very much like to hear, if you are willing to reveal them.’

At this he became very nervous again because the words he had to speak sounded ridiculous from such as himself, who had never moved in the circles of making such lofty things happen. But again it was as if the other man ecould read this and gently drew him out.

And as the ideas poured out of him and were met with approval rather than ridicule, his confidence grew and he spoke with greater clarity and force. His companion grew more and more impressed and started to share the sense of excitement.

They were nearing their destination. The companion said: ‘You knew all the time how to proceed and now you have laid it out. I know people who would be pleased to support you. If you would allow it, tell me your name and I will arrange for them to contact you.’

He said: “They just call me EM”.

The companion said: “Doesn’t that mean Everyman in your language? It’s funny, that’s what they call me too. Lot of us about aren’t there?”

As a rule of thumb I won’t eat in a restaurant where the people running it are not passionate about what they are doing.

Instinctively I don’t go back to places where it feels like the people just don’t care.

My grandmother was a formidable Hotelier and Restaurateur, and she often said: ‘If you want to know how clean the kitchens are, look at the toilets’.

This is going back a long time, and maybe things have changed since the advent of food hygiene laws. But her point is still valid: people often betray their principles in areas where they think you are not looking.

And many assume that if they say, for example, that they are a ‘caring business’, that you’ll accept this statement over your own direct experience.

But if the people making the product and guiding it to my table do not seem to care about it, or indeed about their very own role, this attitude gets projected on to and infects the product, and I guess it has been produced without care. It “feels” substandard to me.

I may be wrong, but perception is everything.

I will also intuit something about a business that hires and keeps people in roles they don’t enjoy. Or a business that fails to create an environment where its people can thrive and are enjoying their work. I will generally assume their priority is not a quality product or an excellent service.

I will then make a further assumption: that they are more focussed on making money than pleasing me. This might clash with my principles, and I stop wanting to give them my money.

Quite a big leap perhaps? But it’s all lurking there on the edge of my subconscious, affecting whether I eat there again – or not.

Now for an old counselling trick: If I get this negative feeling with the above business, it’s not unreasonable to suggest that I might get the reverse feeling from turning that experience on its head.

So what am I likely to intuit from a conscious business? Well, first of all if the people are genuinely interested in the product or service, and in me, their feeling and enthusiasm is projected onto and thus infects the product and I feel good about it.

I feel good about them because I detect their genuineness, or “congruence”. I also feel good about an organisation that values its staff and culture. One that picks people with passion and creates an environment for them to thrive in. If they are applying care to their environment then the product must be fabulous, surely?

This instinctive feeling is usually borne out by my experience. Another place might be cheaper or have a better location but I still prefer to be at the place where the staff care. To quote a line from the Cheers’ theme tune: ‘You want to go where everybody knows your name’.

Or to borrow the basic principle from the famous book “How to win friends and influence people”, we like to do business with people that we like, and who appear to like us.

This has to be authentic liking, but if it is, it wins every time.

What a week that was.

Momentous change in Egypt, people power in action – again. The process that Ghandi helped start in India in the 1920 to 40s, that continued in the U.S. Deep South in the 1950s and 60s, continues today. And, it seems, enabled by ever faster, more democratic media to be, if anything accelerating. Despite the fears of a surveillance culture, centralised control and so forth, we seem (at least to this optimist) to be moving slowly in the right direction.

And on another front it was pleasing to read and hear Michael Porter, the eminent business guru, apparently joining the bandwagon of “democratic business” (WorldBlu?), “social business” (Yunus?), “sustainable business” (Anderson?) and “conscious capitalism” (Mackey?) – all things related to what we might call Conscious Business.

Pleasing as it demonstrates how mainstream these ideas are becoming.

But beyond that it is also interesting to ask “how are we to ensure that this innovation, once underway, continues?”. Many, many forces are able to kill off good ideas long before they really get established. Indeed, does entering the mainstream always represent a good thing?

Two very familiar phenomena are backlash and whitewash.

Examples of backlash are all too common – everyone is watching Egypt with concern, for example. Will the “uprising” cause a backlash from the “system” that initially appears to allow it?

Whitewash, while less violent, is perhaps more worrying. And it is equally common when change “threatens”: for example, we all recognise ”greenwash” in relation to the response of mainstream business to environmental concerns. As this new type of conscious business emerges, as my friend and colleague Tom Nixon asks: “how many of, say, the FTSE 100 or the Fortune 500 have made it real?”

In response, I’d like to quote Hunter Lovins: “Hypocrisy is the first step to real change.” His point is that once somebody says something, then we can hold them to account for it.

So let’s listen to what Porter and the gurus have to say. Then see whether corporate America and corporate UK actually change. Or if they just pretend to.

And then, personally, we need to hold the line. Hold on to our own beliefs and hold others to account for what they are saying. To make sure their actions follow their words.

Of course, that requires awareness, self-knowledge and, most of all, personal strength and courage. It’s all too easy to want throw in the towel when faced by force and threat or by duplicity and pretence. Easier to give in – especially when the power of the “establishment” seems overwhelming.

For me, overcoming those desires is what Conscious Business is really about – not the big trends, not what happens in the world, not what others say and do – but what goes on inside me, the choices I make, and what I do as a result. Exploring that, in the context of business, is “the road less travelled”. But also the route to momentous change.

A recent news piece on BP’s behaviour in the Gulf of Mexico made me wonder about the use of the word ‘systemic’.

I know it’s probably not what was meant. But when I read this article, “systemic” started, to me, to sound like an excuse. A reason why BP and others didn’t do what they could have. Should have.

The first time I heard that word in relation to a disaster, or a scandal of some sort, it seemed to be properly used. Indicating that there are features of the system that make a problem likely to reoccur. That the problems are deeply entrenched in the design of the system, and that these conditions ensure that individuals often behave in certain ways. That we need to reform the system. Not just scape-goat individuals.

But now, and maybe it is me, it begins to sound as if the word is trotted out whenever a major disaster or scandal occurs to absolve any individual of responsibility.

“It’s the system’s fault, I couldn’t do anything!” comes the plaintive cry.

But as Margaret Mead said:

“Never doubt that a small group of thoughtful, committed citizens can change the world.

Indeed, it is the only thing that ever has.”

And where does that small group of thoughtful, committed people start? It starts, of course, with the individual. One individual needs to take a risk, change their way of thinking, say something others daren’t.

An individual within a system is, I believe, the only thing that really can start to change a system. The individual is the catalyst for system-wide change. Somewhere, sometime, were there perhaps people in BP would could have said something and didn’t? Who went along with crowd-pressure and followed the herd mentality? When there was an opportunity to say or do something different?

What does this all have to do with you and your business?

Maybe you are in a business, running it or working at the front-line, and everyone blames everyone else? Maybe everyone is rubbish at their jobs. Maybe you don’t like the way the company is set-up or structured. Maybe your boss is an idiot. Maybe the reward systems are set-up to reward the wrong things. Maybe the company regularly does bad things, or allows poor quality work in the pursuit of short-term profit.

If any of those things is wrong with the system – please don’t blame others. Don’t blame “the system”. Take responsibility. Change yourself. Be the catalyst. Be the change.

Happy New Year.

Climb that wall

Business is a complex system. If you don’t believe me, notice how many times the words “chicken and egg” come up in board room conversations.

Shall we hire some new people? Yes, when the sales are there. But hold on, we can’t make the sales until we have the people. Let’s wait until we have the sales – then let’s hire the people. But hold on…

If you’re not familiar with systems theory, it suggests that we like to imagine things happening largely in linear and cause/effect kinds of ways. But that a better model is that many things we encounter in life, including business, are the result of circular feedback loops and conditions as well as causes. This makes things more unpredictable, and sometimes, leads to that ‘chicken and egg’ state.

So how might we break out of these loops? How do we resolve the impasse of hiring versus selling?

Firstly, be conscious of them.

Study how systems operate. Learn from experience the subtlety of emergent properties – how unexpected results emerge as the result of changes we sometimes unwittingly make to systems. Picture them, draw them, get a feel for them. Some systems theory seems mathematical but I always think of it as more as an art than a science.

And secondly, throw your hat over the wall. There’s a story I remember from long ago about George Washington. Apparently when he was a youth he and his friends (for some reason I imagine them in the top hats and tails) used to wander around the gardens near his home, looking to steal apples, cut down trees and generally make mischief.

Sometimes they’d come up to a wall. A really high, unclimbable, dangerous-looking wall.

That’s kind of ‘chicken and egg’ isn’t it? In front of it you’re stuck. You can’t resolve the impasse – you can’t go forward.

So what happened? Well, one of them would take off his hat and throw it over the wall. That did it.

You see then they were committed – they had to retrieve the hat, so that meant they had to climb the wall. They had to go forward. And they did.

By the way I have read several introductions to systems theory but by far the best in my opinion is the late Donella Meadows book: “Thinking in Systems“.

I have always been rather suspicious of goals. So I was delighted (!) to find a recent post by Jeff Trexler pointing to this Harvard Business School paper and a Boston Globe article on “Why setting goals can backfire“.

The late, great coaches’ coach Thomas Leonard remarked in 1989 that “goals are overrated and unnecessary”. Perhaps some evidence that he was right is  finally starting to emerge.

As the HBS paper succinctly puts it, it’s not that goal setting doesn’t work. It’s that it’s “a prescription-strength medication that requires careful dosing, consideration of harmful side effects, and close supervision.”

So take care. Be careful what you aim for.

A colleague, Mick Landmann, introduced me to the great Ken Robinson, a very funny speaker and holder of strong views on education. Last night, I watched him talk about his latest book, the Element, which is about the importance of having a passion for what you do in life.

If we follow our passions, Robinson argues, we are so much more motivated to do our work, are so much better at it, and we can achieve, much, much more.

He also made very clear the link between the problems we face in running up against resource constraints (land, water, oil etc) and the importance of following that passion. His suggestion is that for us, as a society, to find a way out of these problems it’s essential that all of us do what we are most passionate about.

The logic, I guess, is that these problems are so difficult that they require all of our individual and collective power to overcome them. Only by fully tapping into our passions can we access that power.

For me, this is where business comes in. I have been asking myself again recently, thanks to Simon Conroy, what business is. For me, business, when all is said and done, is a sandpit, a place to experiment, that allows people to be their best. To tap into that passion.

Sure, business can generate money. It provides employment. But much more importantly it clearly identifies problems and opportunities. Such problems, opportunities and the resulting solutions are meat and potatoes to someone with passion.

With passion people will work the long days, take the risks, and overcome the fears (facing conflict, for example) needed to solve the most difficult of problems, tackle the most inspiring of opportunities, and come up with the most creative solutions.

And through that work, become whatever they can become.

“Win-win” is a rather over-used term. But if at the same time as developing ourselves, we solve some of our hardest and most challenging problems, I can’t help thinking that is a real win-win.

In difficult times, as in good times, I think it’s important to focus on the basics. Perhaps more so.

What are the essentials for a sustainable business? I can feel a list coming on.

Firstly, be agreed on what you are trying to achieve. Knowing this can get you through the toughest times.

Secondly, believe in profit. I know this is a little controversial. Some will say it is obvious. Others will not like the idea of profit as essential.

Profit is such a emotional topic, although mostly we don’t admit that. For many it has a bad name. And on the other extreme, even those who seek it above all else might be feeling a little guilty about it now.

But for a business to be sustained, whether it has a social or a purely economic goal, profit is needed. Profit builds reserves. When reinvested it creates strength – primarily through skills and knowledge. Excess profit can be harmful. But reasonable profit, reinvested, is essential.

Beliefs about profit are often so deeply held they’re hard to shift. But unless everyone in your company shares a positive view of reasonable profit, then you really do have difficulties if you want your business to survive and meet its mission.

Thirdly, everyone involved has to have a can do/will do attitude. It’s easier to believe that if things get hard we can give up. But to succeed we have to believe there is a way to get through – even in the hardest times. And we have to believe that we, and we alone, control our progress.

This is somewhat related to understanding that fear is normal. Fear of meeting people. Fear of doing new things. Fear of failure. And most of all fear of change. Know that fear is normal, and you are part way to overcoming it. If you know it and admit it, then you can ask for help, as just one example.

Being open to learning more generally – not being afraid to look a fool, and being unafraid to duck difficult things – is part of the same skill.

I believe even the strongest among us are afraid of change. We all fear the new and unfamiliar. Some like to change the world; but few are brave enough to change themselves.

But in an ever-changing world, what could be a more essential attribute for a sustainable company or an individual?

Fourthly, do the right thing. This doesn’t mean moralising. It’s more of a felt sense. For me, it mainly means overcoming fear so you can move towards a bigger goal. It’s about knowing what that bigger goal is. And sometimes taking the time to check the goal, so that it doesn’t get too big for its boots.

It also means a sense of proportion in other ways. For most of us in the developed world, it means remembering how lucky we are even when things look bad. Most of our lives contain many good things. Remembering to be grateful for them helps keep everything in balance.

Fifthly, do what you say you will, most of the time. Avoid promising to others; but if you make promises to yourself, then keep them. It’s all too easy in times of uncertainty to let a fog settle over us. And that fog provides the perfect shield to hide away, to let things slip, to quietly drop promises – even the most important ones.

Holding on to and reinvigorating your vision is one way to dispel that fog. Another is simply not to let yourself or others off the hook.

One way we let ourselves off the hook is by failing to “bottom-out” things. To me, this means starting a conversation, but when it gets a little hard, giving up. It means failing to push through the mental pain barrier to get at the roots of a problem.

The antidote might be stopping and declaring a time-out, and admitting one is lost. With no idea which way to go.

Being right, knowledgeable and on the ball is so important to most of us that sometimes we’d rather let confusion reign than admit we are lost.

But if you are wandering around in a mist, you are unlikely to get out of it by just wandering around. You need to get a grip. Work out what you know and what you don’t. Assess your resources. Form a plan. And then move steadily forward.

Another way of saying this? Tell the truth. Not just any old truth. But THE truth. The truth that is true for you right now.

However hard that may be.

What do you do to keep going when the going gets tough?

I guess we all have times when we feel like giving up. Maybe it’s the heat of the summer. Or the cold of the winter. Maybe it’s because things seem to be going badly. Or maybe they are going so well that all impetus is lost.

When I get like that, inspirational talks don’t help. In a different mood listening to an inspirational speaker might lift me up. For me, at that time, the obvious refrain “it’s different for them” becomes very attractive.

One thing I know helps is the support of friends. A talk with like-minded people can, at least for the duration of the session, get me fired up again. Of course, the last thing I want to do in this mood is get out there and meet friends.

At times like this having made a commitment to myself is probably the best source of forward motion. If I have previously promised myself that despite hitting the doldrums I will continue to move forward, then when I hit this state, that’s what I’ll do.

It works for me. What do you do?

So, if sustainability is an opportunity, how on earth do you take advantage of it?

I’ve just finished reading Felix Dennis’ very funny book “How to get rich”. It’s also very real and packed with useful insights.

I think the book is really about how to succeed at doing things (in his case it was getting rich). I think it’s very applicable to the question of how to ensure your business takes advantage of the sustainability opportunity.

I’ll put his suggestions into my own words (and add a couple of things I have gathered myself):

  1. Commit. Work out what you want to do. Choose something that is true for you. Make a no-let-out contract with yourself to do it. Make it despite any objections that come up.
  2. Recognise that everything that happens to you is down to you. Even including your upbringing and genes. If you can do this, then what happened in the past can be turned from a pain to something really useful – learning about what you did that worked and what you did that didn’t.
  3. Be totally fearless. Now that is difficult for a total coward like me. But I know it to be a great strategy. Amongst other things, it means stopping caring about what others think – and being true to yourself instead. It means handling what’s in front of you – and not thinking too much about what might or might not happen.
  4. Start (don’t wait or hesitate). That’s a tough one for me. I often procrastinate.
  5. Persevere. But if one approach doesn’t work, “do something different” (more on this later).

What a great plan. Anybody know if it works?

Follow

Get every new post delivered to your Inbox.

Join 788 other followers